SUCCESS STORIES

Summer 2008

NONI TURNER - TOWARD THE WITHIN

Noni Turner is a woman of many talents. Her beginnings in massage therapy in 1985 led her to then qualify as a psychological astrologer in 1994, followed by training in hypnosis in 2000. Since training in hypnotherapy, Noni has undertaken further studies in the field and developed her own wellbeing business around the three complementary fields of massage therapy, psychological astrology and hypnotherapy.

Noni’s business helps people find the answers to their problems – “I branched out into hypnosis because it fascinates me. It’s a non-intrusive way of working with your inner process by side-stepping the conscious mind.” Noni holds a Diploma of Solution Oriented Hypnotherapy, an Advanced Diploma of Solution Oriented Hypnotherapy and a Diploma of Esoteric Hypnotherapy.

In developing her hypnotherapy services, she has become more focused about the areas she likes to work in and how she can make the most difference to her clients. She especially enjoys working with those who are trying to stop smoking, learning to control their anxiety and those preparing for child birth, “I [also] love to work with people who just want to explore their inner process”.

Noni’s process is based on Milton Erickson’s style of hypnosis which assumes that the client has the solution to their problem within - it’s just not conscious yet. In the same way that a part of us knows how to walk, how to grow hair, how to breathe, so also do we know on some level what we need to do to find our own solutions. Noni says “My work is very individual. No recipes.” Solution Oriented hypnosis works individually with the client, rather than imposing a set of pre-mixed external solutions which differs quite significantly from much clinical hypnotherapy.

Many of Noni’s clients seek her out through word of mouth and appreciate how respectful she is of their space, many continue to return as clients because they can see change or because they learn something about themself and they find the experience delightful and fascinating. She finds that women in particular appreciate her approach because she trusts their capacity to know what they need even if they don’t know what it is yet, “because I don’t presume to know what they need until we’ve discussed their issue and even then, my role is to elicit and encourage change, not to impose it”. Working in this way helps clients find their own answers which in turn leads to self respect, self reliance and self knowledge.

In 2008 Noni plans to release two children’s night-time relaxation stories she has just completed as well as an older kid’s relaxation cd. She plans to write more stories for younger children to help with sleep issues as well. There are birth preparation cds she will also be making available in addition to developing her website at www.noniturner.com

Having recently moved, she will also focus on shifting a portion of her practice to the Warrandyte, Hurstbridge and Eltham areas.

We asked Noni two questions:

What one piece of advice would you have for other women in business or those thinking of starting a business?

Believe in what you want to do and go and see Susan.

How has being a WFN member helped you in business and/or personally?

My involvement with WFN has been crucial to helping me make this transition in my business, both on a practical level and on an emotional level. WFN has helped me see that even though I’ve got the business brain of a pea, I can actually learn how to grow my pea into a canteloupe. Suddenly I have possibilities all over the place. I’m very grateful.